In 2003, Arena Advertising & Sports Marketing created a comprehensive combination of media outlets teamed with a grass roots marketing program to cover and dominate high school football in South Florida.
In 2009, We are entering our 6th season! The ingredients to our progra are the same! We produce a 30 minute TV show hosted by Joe Zagacki & Don Bailey- radio voices of the University of Miami Hurricanes. Joining then is Joe Rose from NBC6 and recruiting gure Larry Blustein. This year our show airs on Sundays on NBC6 at Noon with show archives available here all season long.
The TV show covers previous and up coming games, recruiting, player profiles and interviews along with coaches segments and profile of players from the past.
Our radio broadcast consists of a premier game each week from either Miami- Dade or Broward County. We air all our games on 670AM WWFE, a 50,000 watt radio station based in the Miami/ Ft. Lauderdale radio market. After the 10 regular season weeks, we air the regional playoff match ups. Over the course of the season we broadcast 14 games.
Our grass roots portion of the program targets parents, students and fans in an uncluttered marketplace. We reach over 200,000 diehard fans each season. We hang banners, have in-stadium announcements, and provide booth space to distribute product. Our traveling road show last 14 weeks and put our partners at some of the biggest games in the country.
To give back, we reward the student athletes and schools, with our a scholarship program. We have awarded 50 scholarships in total. All academic athletes are eligible, not just football players.
Thank you for your interest. Please let us know if you have any questions.
Arena Advertising & Sports Marketing